If you’ve been following the news lately, it’s highly likely that you’ve heard about Google’s latest invention – Google+. Supporters of this most recent development claim it’s a social network that provides a much needed alternative to Facebook, while others declare it’s nothing more than a weak attempt on Google’s part to gain a piece of the pie that shot Mark Zukerberg to stardom (and riches).No matter what the reason though, it will be important to analyze this new invention to determine what Google+ means for the workplace - for business owners and employees alike. Will Google+ become yet another time waster in what many would claim is already too short a work day, or will this new invention increase productivity in the workplace? According to www.thenextweb.com andwww.readwriteweb.com, Google+ is advertising their newest invention as a mix between Facebook and LinkedIn (a popular business social media platform), but with the well known phrase “never mix business with pleasure” ringing in my ears, it’s hard for me to determine if Google+ is really all that good, or just too good to be true. Unfortunately for all of us that didn’t receive a Google+ invite, we’ll have to sit back and wait, but until then, here’s a list of what features Google+ has in store for their users:
1. Google Circles: Allows you to sort people into groups or “circles”. You can create separate circles for your friends, you workout buddies, your play-date parents, and yes, your business colleagues.
2. Hangouts: Allows you to hold a videoconference with multiple people. You can chat with your Uncle in Hong Kong, your brother in Frankfurt and your Mother in New York all at the same time! Or you could use it to chat with your boss in Prague, and your colleague in Atlanta, all from your office in Tallahassee!
3. Integration Potential: I would assume it will only be a matter of time before you can sync Google+ with your Gmail, Calendar, Contacts etc. A very handy feature for those who have Gmail accounts.
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